October 15, 2018

6 Reasons Why You Should Stop Blogging

no bloggingJeannette Paladino sent this blog post along today:  6 Reasons You Should Stop Blogging by Daniel Tynski

This is a must read post for ANYONE who wants to be in business in the next 2-3 years.  Don’t let the title fool you!

I want to add one more reason to his list: You should quit blogging if you want to push Generation Y away (young adults born approximately 1977-1997). This demographic WANTS to interact with you online (and not just through Facebook and Twitter). They want to have a voice in the topics you are writing about. If you only have your old static website, then this is simply your way of showing people who you are, and the perception is “This company does not want to interact with me”. So, if you want to reach a younger demographic, it was time five years ago to start blogging, and you should use a web design company to better your approach to people.

If you are not blogging and are ready to get started,visit Become a Blogging Maniac to learn more about how I can help you.

BLOGGING! A Way to Seize Opportunities That Other Leaders Normally Miss

Leader  BloggingThere is a great debate going on out there in the world around the question:  Should leaders be blogging?

From my perspective, the answer is Yes!  Absolutely, as a leader, you should be blogging, and here are the main five reasons why I believe blogging is so important for leaders of today:

1.  As a leader, you have a story to tell.   As a leader, you are not a carbon copy of anyone else out there in the world.  Blogging can give you a mechanism for getting your story about who you are as a leader out into the world.  This does not mean that you write a blog that is “all about you”.   Instead, you write valuable copy that others can learn from and from reading about your ideas, the public, your customers and your employees can gather a bit of insight into how you think and your views of the world.  This will set you apart from other leaders in your own industry and other areas of interest.

2.  As a leader, you have something to say to your customers.  A blog can serve as a vehicle for you to answer some of the most common questions you get from customers about your products and services.    When people get their questions answered, they immediately receive value.  If you are the leader of a company, you do have a target market, and by writing about subjects that are of interest to them and answering their frequently asked questions, you will again appear much different than other leaders.

3.  If you are a Baby Boomer or a Traditionalist leader, you will connect more with younger careerists.  The majority of younger careerists I have interviewed who are in the age category of 20-35 tell me that they read blogs and news feeds every day.  They have even gone so far as to tell me that they believe that static websites are on their way out and that a blog is a must have tool for connecting with the public.  As you well know, all blogs offer the public the ability to connect by commenting, and this interaction will attract a younger demographic who will connect with you, become more interested in buying from you and who may be an A player who wants to work for your company.

4.  Some leaders are blogging, but most are not.  This reason in and of itself should inspire you to want to blog.  Most leaders say they don’t have time to blog or don’t think it is necessary.  If you are blogging even one time per week, you are in the minority of leaders who blog, and this will draw a sharp contrast between you and other leaders.  As a result, you will be presented with opportunities that other leaders will simply miss.  It’s that simple!

5.  As a leader, if you are blogging, you will be more approachable and transparent, giving your customers the chance to give you feedback.  Because of all that has gone on in our world over the last four to six years, people have become very skeptical about leaders in high positions, and they are prone to scrutinize leaders in high places without knowing anything about them.  As you blog, people will begin to feel as if they can approach you and that you are becoming a see-through leader, and this is what the world is craving right now.   As you become more accessible, the public will begin to comment back and will actually help your company’s products and services become stronger.

If you are a leader, and you are reading this post, a common concern that comes up is around time…when will you be able to do this?  One quick solution is to talk your post into a recording device and ask an assistant to transcribe that into a blog OR you could simply record 2-3 minutes of thoughts and have a podcast only blog (which is great, because the public then gets a chance to hear your voice).  Once you get accustomed to the blogging process, it really only takes about 30 minutes to write a solid, thoughtful post.  I believe it’s worth the time and effort.

Blogging for Education: Please Vote!

As a reminder, our Blogging for Education voting is still open through December 31, 2010

I encourage you to vote by going to this url:  http://blog.becomeabloggingmaniac.com/blogging-for-education

Please thoroughly read each post, judging your choice based on creativity, unique thought and pushing the edge on the subject of education. At the end of the list of posts, please select the radio button in our multiple choice section which matches the blog you wish to vote for.

Good luck bloggers!

Entries (listed in order received).

1. Why Superman Can’t Rescue Our Schools by Dolores Hagen

http://sixtyandsensational.com/why-superman-cant-rescue-our-schools

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2. What’s Keeping Our Kids from Learning by Rosemary Santillo

http://coachingmindbodyandspirit.com/whats-keeping-our-kids-from-learning/

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3. Public Education Can Save Our Country by Yvonne Thompson

http://blog.ytvp.com/2010/10/public-education-can-save-our-country/

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4. Bring Religion to Public Education by Janine Elias

http://janinesgodblessamericatour.com/bea-fields-blogging-contest-bring-religion-to-public-education/

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5. Will a Harvard Degree Boost You to the Top? by Jeannette Paladino

http://writespeaksell.com/will-a-harvard-degree-boost-you-to-the-top

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6. Recreating Education Throughout the Lifespan by Jo Caywood

http://re-creationstation.com/2010/10/re-creating-education-throughout-the-lifespan/

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7. That Fairy Tale called Childhood, Mr. Glodowski, and Lifelong Learning by Rachel Hedman

http://storytellingadventures.blogspot.com/2010/10/that-fairy-tale-called-childhood-mr.html

Happy Labor Day!

Wishing you all a great Labor Day!

As a reminder. Our 12 week blogging course starts next monday, September 13 at 1 EDT. For more info go to http;//blog. becomeabloggingmaniac.com

Have a fun & safe holiday.

Do You Want Your Bank to Be Blogging?

Blogging for Bankers is conducting a survey on the impact the presence of a blog may (or may not) have on the bank selection process. We have created short surveys (based on age range) that comprise of two simple questions and should not take any longer than 5 minutes to complete.

To participate, please click the link below to the survey and choose the survey which represents your age range and respond to the questions. Your responses are completely anonymous and the survey will remain open through the end of March. To ensure survey integrity, we ask that you only complete the survey once.

We look forward to your input and thank you for taking time to share your thoughts with us.

http://bloggingforbankers.com/survey.html

Five Star Leader Blog Named In The Top 100 Leadership Blogs by Best Universities

Thank you to Christina Laun of Best Universities blog for naming the Five Star Leader Blog in her list of top 100 leadership blogs. We are listed as one of the tops in the Team Leadership Category..

Secrets From Ten Top Generation Y Business Leaders

The folks over at Brazen Careerist invited us to share a few ideas with them.  Check out our blog post Secrets From Ten Top Generation Y Business Leaders.  And…while you are there, spend some time on their site.   In my opinion, it is the top career site on the internet..

Generation Y Bloggers Respond To NYT Article About Blogging Dangers on The Schiff Report

Jacci Schiff solicited some great feedback from a few Gen Y bloggers about the recent New York Times article: In Web World of 24/7 Stress, Writers Blog Till They Drop,

Get the post here on The Schiff Report.

My take: Using the words “digital-era sweatshop” is a bit over the top to me. Bloggers choose to blog…they are not forced into labor. I read about the 3 incidents of coronary problems related to deaths. There could be a dozen other factors involved (would like to know about their genetic predisposition to heart disease). Having said this, medical research shows that sitting for long periods of time without activity increases a person’s risk for developing blood clots. We can all use breaks from our work that get the blood flowing.

At any rate, great article with lots of food for thought..